Resources
TriFin Enterprise and App Development Resources

25 Highly Effective Mobile App Marketing Strategies to Grow Your App
We’ve compiled 25 of the best mobile app marketing strategies around to help you grow your app. Most of which are contributed from experts across the app marketing spectrum including app store optimization, user acquisition, retention, and analytics.

Cross Platform Mobile Development in 2018: A Beginner’s Guide
Cross platform mobile development tends to be a controversial topic. Should you do it? If so, when? What tools can you build cross-platform apps with – and which should you use? We cover all of this in more in this beginner’s guide.

The Only Way to Succeed with Consumer Software in 2018
Consumer software is really hard for us to value. It’s not that we don’t think about all of the hard work that goes into each piece of software, but rather that 90% of our time online is spent using free software. This article explains the only way to succeed in consumer software without selling data.

Getting Started with App Store Optimization in 2018
We tackle the basics of ASO in this Q&A with Pablo Penny of Phiture, the growth agency chosen by SoundCloud, Spotify, and Headspace, to handle their mobile growth from acquisition, retention, and through to monetization.

Salesforce Lightning vs Classic: Why You Need to Make the Switch
The hype is real. More and more organizations are switching from Salesforce Classic to Lightning. And why not? Like every Salesforce customer, you’re probably thinking: “Should I make the switch?”

How RingLead Doubled its Sales Demos This Month Using Data-Driven Sales
Last month, RingLead did 250 demos. This month, the company doubled it—and Chris didn’t spend any additional money to get twice the people to sit for demos. Here’s how he uses better data management, enrichment, and a data-driven sales approach to skyrocket demand—and how you can do the same.